When I'm not writing screenplays I work as a copywriter. This can be involve writing a script for a short animated “explainer” pieces or creating catchy and evocative text for websites and marketing materials. Below you can see some examples of my work. If you'd like to get in touch about a project just fill in the form below.

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Copywriter - "EA Games - Need For Speed" for iamgraphicartist

I had the pleasure of working on this project with iamgraphicartist (Miguel Rato). The team behind Need For Speed wanted an eye-catching and exciting piece to use as an internal branding piece. The video needed to capture the traditional quality of a Need For Speed game but with a fresh and alternative style. My role was to create the text for the voiceover. This was done prior to the creation of the visuals which gave me a lot of scope for where to go with it. I wanted something that worked as a rousing call to arms and after a couple of feedback sessions with EA we settled on the final text.


Copywriter - "Hankook - Driving Emotion" for Sugarblood

Hankook were looking for a fun, vibrant animated video to capture their vision of the future of transport. The brief also required tying in their links to Real Madrid F.C. I worked with Pedro Allevato, a motion designer, on creating a simple but exciting piece capturing Hankook's vision via a group of young footballers on their way to training. The project was run through BBC Stories with our interactions being both with BBC and Hankook directly. 


I worked with the great folks at NuccoBrain on helping wine expert Barry Dick to rebrand himself in a unique and fun way. Barry wanted to set himself apart from the typical image of wine experts to give him an edge in the market. I spent time with Barry talking about his vision for this. As the brand in this case was Barry himself it was important that we landed on a style and direction that he was comfortable with and that he felt represented his qualities and personality.

The superhero theme was eventually chosen and thus The Wine SuperHero came to be. I wrote the script for the "origin story" of The WineSuperHero, telling Barry's impressive story of wine expertise in a way that was fun and visually interesting. I operated in between NuccoBrain and Barry, tweaking the script until we had something that fit the bill both artistically and commercially.

I also worked on the website for The Wine SuperHero, providing all the copy needed.